How Do I Get on the Front Page of Google?
Getting on the front page of Google is one of the most important goals for any business today. And, it’s easy to see why. Sites that occupy the number one position in Google get more than 33% of search traffic.
But, how do you get there?
Read on to learn a few SEO tips that can help you boost your site’s online presence.
Optimize for Mobile
The reason we’re putting this tip at the top of our list is that the last few years have seen a tremendous rise in mobile trends. More and more people are spending time on their phones. As a result, mobile search surpassed desktop search for the first time.
Make sure that your site looks and performs well regardless of the devices’ prospects use to access it. Use Google’s Mobile-Friendly Test to check if your website is optimized for mobile devices and make the necessary tweaks.
Use Local Keywords
If you’re a brick and mortar business, then you shouldn’t neglect local SEO. Studies have shown that over 50% of prospects who do a local search on their smartphones visit a store within a day.
So, including keywords that are related to your location is crucial if you want to become relevant in that particular community. Don’t forget to make sure your NAP information is correct. Your company’s name, address, and phone number are vital to proving that you’re a legitimate business.
Create Local Listings
As mentioned above, over 50% of prospects who search on mobile visits a store within a day. Creating local listings will help drive traffic to your business. Moz Local has a great service to create local listings for companies that only start at $10 per month. Also, make sure you create a Google My Business page!
Work on User Experience
You need to make sure you captivate your visitors’ interest and attention as soon as they land on your website. That means ensuring that their experience there is seamless, down to the last detail.
Focus on delivering original and exciting content, make sure that the website is easily navigable, and offer them the possibility to use a search box in case they want to explore your site.
SEO is becoming increasingly hard. There’s less and less real estate on Google’s first page, and the competition is fierce. But, with the right tips and tools, you can tackle this challenge.
Research and Monitor your Competition
If you are not on the front page of Google, find out who is! See what they are doing and try to beat them at their own game. When looking at the competition, here are 10 questions to ask yourself:
- Is there page more engaging than yours?
- What keywords are they using?
- What sites are linking to their site and what authority do those links have?
- Are they using ads? If so, what kind of copy do they have?
- What is driving the most traffic? Paid or Organic?
- How often are they blogging?
- What calls to action do they have?
- Is their message clear? If so, is yours?
- What offers do they have?
- Do they have reviews? If so, how many?
Use the Right Tools
Getting on the front page of Google is no simple task. Using the right tools is imperative to ensure your page rank. These tools can be very costly. For this reason, companies often choose to partner with companies like Serv Marketing. We spend thousands of dollars per year to help our clients get on the front page and increase their page score. We have the experts and can quickly help you reach your goals. If you still want to do this on your own, here are three useful tools to help you get close. Just remember, for just about the price you pay for these tools, you can hire experts to do it for you!
Need help getting on the front page of google?
Serv Marketing can help you with all of your digital marketing needs. If you feel you need help, apply for our services below. (You may also review our marketing services here.) Within the first month, our proven processes will help drive more traffic to your site so that you can grow your company.